Names to Know at Liberty: the Occasion Edit
Your guide to the latest, occasion season ready, arrivals into Liberty’s famed halls
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Names to Know at Liberty: the Occasion Edit
Your guide to the latest, occasion season ready, arrivals into Liberty’s famed halls
Each selected by our expert buying teams, this season's array of occasion ready new arrivals represents our ongoing homage to exceptional design. Whether that’s through iconic names famed for their craft and technique or rising stars set to become modern heirlooms: these names represent the very best of contemporary design and are primed to make an upcoming season of wedding guest dressing and garden party attire ever-so-elegant. So come with us, and take a trip through the best of the new.
Anna October
As an expert in pattern cutting with a background in fine art, its no wonder Anna October’s eponymous brand excels when it comes to occasion-ready refinement. Describing her aim as to create a collection of “feminine wardrobe essentials”, her sleek silhouettes and sensuous fluidity make for an aesthetic that’s sure to steal the scene at any upcoming occasions.
Designed and made in October’s native Ukraine, her creations are crafted using deadstock fabrics and traditional artisanal techniques and tailoring practices evolved for the modern wardrobe.
Roksanda
With its unmistakeable sculptural silhouettes and sophisticated colour play, Roksanda is the smart woman’s occasionwear option. Influenced by her love of architecture, contemporary art and her passion for reshaping notions of femininity – each item is crafted with bold sweeps of creativity. Renowned for unexpected colour combinations, expressive prints and dynamic, daring forms: Roksanda’s creations have been thrilling wearers for almost 20 years, and are a perfect way to enliven the seasonal dress codes.
Shop Roksanda
Rotate Birger Christensen
No-one knows partywear quite like Rotate Birger Christensen. Founded by Jeanette Madsen and Thora Valdimarsdottir, the Danish brand is known for its alternative silhouettes and mastery of the partywear genre. Oversized shoulders, micro-mini hemlines, embellished denim and a hefty dose of sequins characterise their designs year round, with the founders professing a mission to bring the elegance of party season into everyday wardrobes. If your dress code requires a hint of glam: consider Rotate your saviour.
Shop Rotate Birger ChristensenRixo
You’d be hard pressed to attend a British wedding, without catching a glimpse of one of London-based womenswear brand, Rixo’s, signature print dresses. Having made its debut at Liberty almost eight years ago: its captivating prints and vintage-inspired dresses quickly gathering a cult following in London’s stylish circles, and are a favourite of the stylish set when if comes to spring and summer occasions.
Co-founded by friends and university course-mates Henrietta Rix and Orlagh McCloskey in 2015, Rixo remains best known a print powerhouse: with hand-painted, vintage and artisanal inspired prints adorning their fashion offering. Whatever your RSVP requests, Rixo may be the allrounder of the season.
Significant Other
This Adelaide-based label specialises in diaphanous silky creations and relaxed tailoring - perfect for bridesmaids, wedding guests or occasionwear. Describing themselves as “a stylish ‘beach to bar brand’ for the modern woman”, these pieces conjure summer ease, even when the London weather suggests otherwise.
Shop Significant OtherVictoria Beckham
Minimal, elegant with just a hint of edge: Victoria Beckham’s aesthetic is precisely as refined as it’s eponymous founder. A newcomer to Liberty for spring 2025, the brand describes itself as “versatile and wearable yet rooted in modernity with a sophisticated ease”, the perfect formula for high impact occasionwear that toes the line of comfort and elegance.
Shop Victoria Beckham
Self Portrait
“When I design, I’m always thinking about how a woman will feel when she puts the dress on,” says Han Chong, founder of London-based Self-Portrait. “How it moves, how it catches the light, how it gives her confidence before she’s even left the house”.
As a new arrival on Liberty’s contemporary Third Floor, empowerment and femininity are at the core of Chong’s mission. Trained at Central Saint Martins, his womenswear styles shot to popularity thanks to their elegant, easy-to-wear and subtly romantic style. Before founding Self-Portrait, Chong was an accomplished artist, having exhibited at the Venice Biennale, and his artisanal eye and creative flair makes for a collection of occasionwear that stands the test of every dress code.
