Bienaimé 1935
Revived in 2021 under the leadership of Cécilia Mergui, Historic French fragrance house Bienaimé is guided by a desire to create a sensory experience that evokes feelings of sweet nostalgia. First launched in 1935 by Robert Bienaimé, a visionary perfumer whose creations Fleurs d'Été, La Vie en Fleurs and Vermeil continue to delight as part of the house's eau de parfum collection to this day, Bienaimé remains faithful to its origins, fusing old-fashioned splendour with a touch of modernity. From refillable perfume bottles, to hand-painted porcelain candle vessels, each product is lovingly presented in thoughtful packaging, designed to be reused and repurposed, becoming an object of art and beauty poised to embellish dressing tables and bathrooms with their iconic, Art Deco aesthetics and timeless French charm. Step into the dreamlike, poetic world of Bienaimé and re-enchant your daily life with memories of the past.